Human moments. 

Agentic momentum.

Agentic video engagement hosted on your website.
Sequel is the only platform where real human attention, full buyer context, and AI-driven action all happen in the same place.
Rated 4.5/5

Trusted by enterprise and growth teams

VercelDatadogElevenLabsNewsweekCartaCrestaApolloCato NetworksDeepgramRiskified
SalesloftZoomInfoClaySendosoSenseRecordpointBentleyInfotechRimkusChargebee
Trusted by enterprise and growth teams.
SEQUEL

This is your website.
This is your webinar.

Most platforms take your audience off-site. Sequel keeps the highest-intent moments where they belong — on your domain, inside your environment, connected to every signal your buyers are already producing.

Your audience showed up for you. So why are you sending them somewhere else?

Every time you send an audience to a third-party webinar platform, you break the journey. They leave your website, and you lose the session data and behavioral context. The signals that should be routing accounts to sales are disappearing into a platform you don't own. And when the event ends, you're left exporting CSVs and guessing what happened.
You put in the effort, but you're giving away the returns.
What most platforms do
Your website
Redirect to third-party platform
Audience leaves your domain
Data siloed
Follow-up delayed and generic
What Sequel does
Your website
Event runs on your domain
Audience never leaves
Data captured as it happens
Action happens while intent is live

Sequel is built on one deliberate choice.

Your webinars and virtual events run directly on your website — on your domain and in your environment.

That one decision changes what's possible before, during, and after the event.

You know exactly who is in the room.

Every attendee is a recognized visitor on your domain, matched to your CRM, enriched with web session data, identified as they arrive — not after the fact.

50% higher conversion
You see the full buyer journey, not just the session.

What they did before the event, how they engaged during it, what they do after — all on one continuous surface. Not four tools stitched together.

$4M+ pipeline
You can act while the moment is live.

Route a high-intent account to sales. Trigger a personalized follow-up. Surface a CTA during the session. The highest-intent moment in your buyer journey doesn't have to go to waste.

77% more pipeline
You stay visible where buying decisions now happen.

When Sequel publishes AEO-ready content from your events directly to your domain, your brand is the one AI assistants surface when buyers are researching.

50% growth in brand traffic
before. during. after.

The real value is in what happens around the webinar.

Most platforms only capture the session. Sequel captures the full arc — and acts on it while it's still warm.

Before

Your buyers are already signaling.

Before anyone joins the session, you already know who they are — pages visited, content consumed, company identified, ICP match scored. You capture all of it because the event lives on your website, in the same environment where those signals originate.

During

The highest-intent moment in the buyer journey.

Questions asked, polls answered, resources accessed, time in session tracked — Sequel's built-in AI records it all and customizes the attendee experience in real time, while your prospect is most engaged and most likely to act.

After

Momentum, not follow-up.

Contacts and accounts are scored and your CRM updates automatically with AI-generated intent summaries. On-demand video is instantly available on your site. Sequel AI Studio repurposes webinar content into AEO-ready blog posts, clips, and social assets — published directly to your domain.

Event types

Whatever your program looks like, Sequel was built to run it.

Six formats. One platform. All on your website.

Sequel Agents

AI teammates that run your entire video program — end to end.

Most platforms give you tools. Sequel gives you agents — four of them, each with a specific job, all running in the background so your team can focus on strategy instead of execution. Tell Sequel Agents your ICP and strategy once; it remembers, and every agent gets sharper with every event.

Your event program, created before you open a doc

Tell it your goals and audience — it suggests titles, sessions, formats, and speakers, then builds and launches the series.

Generates series concepts and session plans

Recommends speakers and formats based on your ICP

Schedules and launches without manual setup

Your content engine, running the moment your event ends

The Scale agent deploys before your event and fires automatically when the session is over — clips, blog posts, social assets, and AEO-ready pages published to your domain before you're off your next call.

Cuts clips and writes blog posts automatically

Publishes content directly to your domain

Sends a full report when the work is done

High-intent signals, in sales hands before the session ends

Every attendee is scored, summarized, and routed to your CRM automatically — no exports, no waiting, no manual triage.

Contact and account-level intent scoring

AI-generated behavioral summaries synced to your CRM

Routes high-signal accounts to reps in real time

The foundation that keeps every agent running cleanly

Sentinel works underneath Build, Scale, and Convert — monitoring every integration so the agents above it never break mid-run.

Keeps your CRM, MAP, and tech stack connections healthy

Flags and resolves integration issues before they surface

Ensures every agent has clean data to act on

One platform replaces them all. And it costs less.

Most teams are paying for four or more tools to run a video program: a webinar platform, a video host, a landing page builder, an AI editor. Sequel replaces all of it — and keeps your data where it belongs.
Get a demo
Webinars & Virtual Events
Video Hosting
On-Demand & Repurposing
In-Person Events
Web Personalization
AI Content Creation

Built different. Here's what that means in practice.

Traditional Platforms
Sequel.io
Audience location
Sent off your domain
Stays on your website
Data ownership
Platform-controlled
First-party, you own it
Buyer signal capture
Partial and siloed
Unified and real-time
CRM activation
Manual, post-event exports
Automatic, in-the-moment
Follow-up quality
Generic email blast
Intent-personalized routing
AI capability
Layered on after the fact
Built ground-up for agents
Content discoverability
Static, off-domain
AEO-ready, published to your site
Data compounding
Resets with each event
Enriches with every event
Audience location
Data ownership
Buyer signal capture
CRM activation
Follow-up quality
AI capability
Content discoverability
Data compounding
Traditional Platforms
Sent off your domain
Platform-controlled
Partial and siloed
Manual, post-event exports
Generic email blast
Layered on after the fact
Static, off-domain
Resets with each event
Stays on your website
First-party, you own it
Unified and real-time
Automatic, in-the-moment
Intent-personalized routing
Built ground-up for agents
AEO-ready, published to your site
Enriches with every event
Results

Teams like yours are already seeing success with Sequel.

40,000+
hours of new website traffic generated from a single event series.

“We’re ranking for our top 5 keywords and topics since we can host webinars on our website with Sequel. It gives us the power to capture topical interest and drive traffic to where we can convert it.”

Colt Steingraber
Senior Team Lead – Marketing,
RevPartners
Learn more
139
Demos
Booked
302
Deals
Influenced

“Our audience for the webinar was prospects and customers. We hosted a webinar to answer their questions and that resulted in 139 demos booked and over 300 deals influenced.”

Taylor Charette
Demand Generation Manager
TekMetric
Learn more
Millions
In pipeline
generated

“We’ve been using Sequel at 6sense for almost 2 years. We see the value of our webinars in driving the right traffic, engagement, etc., and understand their journey before and after the session.”

Adam Kaiser
Vice President Brand & Growth Marketing,
6sense
Learn more
77%
Increase in pipeline capture after switching
63%
Reduction in manual webinar tasks

“Now with Sequel, engagement data is in Marketo instantly—we don’t have to set up campaigns manually to trigger lead scoring.”

Nadine Regan
Marketing Operations Manager,
Salesloft
Learn more
Integrations

Sequel isn't just where your webinars live. It's where the signals from them go to work.

Most platforms stop at the event. Sequel connects to the rest of your pipeline motion. Engagement data flows directly into your CRM, intent tools, and AI workflows in real time — so a high-intent attendee is scored, routed, and in a rep's queue before the session ends.The webinar isn't a standalone event. It's a signal. Sequel makes sure it gets somewhere.

Enterprise-grade, from day one.

Sequel is where enterprise GTM teams run their most important programs.
Learn more
What enterprise teams depend on us for

White-glove customer success

A dedicated team that knows your program — not a help-center ticket queue. Customers call it the best support experience they have ever had.

Global infrastructure

Server localization lets you choose where your data lives, with SLA-backed uptime for programs across time zones.

Compliance built in

Audit-ready certification tracking in every event, purpose-built for regulated industries.

SOC 2TYPE II
GDPRCOMPLIANT
E2EENCRYPTED
SAMLSSO
FAQ

Frequently asked questions

How is Sequel different from Zoom Webinars or ON24?
The core difference is architecture. Zoom Webinars and ON24 run events on their domain — your audience leaves your website, and you lose behavioral context the moment they click that link. Sequel embeds directly on your website. Your audience never leaves, every signal stays on your domain, and your CRM updates in real time. That one architectural decision changes what's possible with your data, your follow-up, and your pipeline attribution.
Do I need to rebuild my website to use Sequel?
No. Sequel is a lightweight embed — like adding a video player or a form. It works with WordPress, Webflow, and most major CMS platforms. Your design team doesn't need to be involved to get started, and your events look native to your site from day one.
What happens to my data? Who owns it?
You own it entirely. Because Sequel events run on your domain, engagement data is captured as first-party data — associated with your CRM records, governed by your data policies, and never shared with or sold by Sequel. This is the core reason our customers switched from legacy platforms.
Can Sequel handle large-scale events?
Yes. Sequel has powered events with 52,000+ registrants (Carta), multi-track virtual summits, and ongoing event series across global time zones. Our infrastructure is built on WebRTC and tested at enterprise scale. SOC 2 Type II certified, GDPR compliant.
What formats does Sequel support?
Webinars, On Demand, Simulive, Event Series, Virtual Summits, and In-Person events — all on your website. If you're currently using multiple tools to cover these formats, Sequel replaces all of them.
How long does it take to get started?
Most teams go live with their first event within a week. Our onboarding team handles the technical setup and your first event brief. We've designed the process so your marketing ops team doesn't become a bottleneck.
What integrations does Sequel support?
Sequel integrates natively with HubSpot, Salesforce, Marketo, 6sense, Slack, Zapier, Clay, Eloqua, and more. Engagement data flows into your CRM in real time — no manual exports, no post-event reconciliation.
Is Sequel secure enough for enterprise?
SOC 2 Type II certified. GDPR compliant. End-to-end encryption on all streams. SAML SSO. Role-based access controls. Server localization for data residency. Audit-ready certification tracking built into every event. Athena Health, BMC, and Datadog trust Sequel with their enterprise programs.
What does "AEO-ready content" mean?
AEO stands for Answer Engine Optimization — it's the practice of structuring content so that AI assistants (ChatGPT, Claude, Gemini, Perplexity) can find and surface it when buyers are searching. When Sequel publishes blog posts, transcripts, and video summaries to your domain, it formats them to be crawlable and citable by AI models. Your webinar content becomes part of your AI visibility strategy automatically.
How do I get started?
The fastest path is a guided walkthrough — we configure it to your specific use case, stack, and team size so you're not watching a generic demo. Most teams go live with their first event within a week of signing. Request a walkthrough to get started.
THE UNLOCK

Your audience showed up for you. So why are you sending them somewhere else?

Most platforms take your audience off-site. Sequel keeps the highest-intent moments where they belong — on your domain, inside your environment, connected to every signal your buyers are already producing.
120
+
Collaborating with leading AI and cloud technology providers.
Commitment to measurable
100
%
“Their automation strategy completely reshaped how we work. It’s efficient, intelligent, and seamless.”
Data Points
520
k+
Analyzed monthly to power smarter business strategies.
Continents
20
+
Services

Comprehensive consulting and intelligent innovation

Most platforms take your audience off-site. Sequel keeps the highest-intent moments where they belong — on your domain, inside your environment, connected to every signal your buyers are already producing.
Get Started
ONE DELIBERATE CHOICE

Sequel is built on one deliberate choice

Your webinars and virtual events run directly on your website — on your domain and in your environment.

That one decision changes what's possible before, during, and after the event.

Monthly expanse

$
4900

/ $10,000

Vit premium

November 14, 2025

$120

Vit premium

November 14, 2025

$120

Vit premium

November 14, 2025

$120

Performance

In the past 7 days

50
+

Monthly expanse

Automation & optimization

Streamline your operations through intelligent workflow automation that saves time, reduces errors, and boosts productivity.

Intelligence in Every Decision

2019

2020

2021

2022

2023

2024

2025

Expertise

that

Combines

Strategy,

Data,

and Artificial

Intelligence

Data analytics & insights

Transform raw data into strategic insight using advanced analytics, dashboards, and predictive modeling.

Performance

In the past 7 days

49
%

+2.5%

Business growth

Professional

Strategic

AI-Focused

Startup Feel

Professional

Strategic

AI-Focused

Startup Feel

Smarter

Grow Faster

Build Smart

Simple

Smarter

Grow Faster

Build Smart

Simple

+5,000 customers

Smart.

Simple.

Strategic.

Digital transformation

We guide organizations through full-scale digital evolution — modernizing systems, processes, and decision-making frameworks.

Ann Stanton

+2.5%

Livia Curtis

+6%

Lindsey Press

+5%

Experience intelligence

Combine data and design to deliver smarter, more personalized digital experiences that connect with users.
Testimonials

What they say about us?

Here’s what they shared about their experience working with our team.
"They brought clarity to complex problems, breaking down barriers and delivering innovative solutions.”
- John Doe Tech Innovations
"Their insight resolved difficult hurdles, opening new paths and creating highly effective strategies."
- John Doe Tech Innovations
"We found focus for tricky requirements, cutting through noise and providing truly advanced responses."
- John Doe Tech Innovations
"They gave simple paths to hard puzzles, removing all delays while building fresh, brilliant projects."
- John Doe Tech Innovations
Blog and articles

Latest insights and trends

Whether you’re optimizing today or building for tomorrow  we help you move faster with confidence.

Your audience is already giving you the signal. Start acting on it.

See what changes when your events live on your domain — and what AI can do when it has real, first-party context to work with.
Get a demo
Join Carta, SalesLoft, Mutiny, 6sense, and 250+ teams already running events on their own websites.
Human moments. Agentic momentum.